An article, with picture, in the Manchester Evening Herald, December 5, 1935:

 

 

HERALD’S EDITOR WINS

 TOWN SLOGAN CONTEST

Malcolm Mollan’s Entry Gets Most Votes As Civic Progress Committee Pours Through Big Batch of Suggestions

“Manchester–A City of Village Charm.”

 

This slogan, chosen by the Civic Progress Committee today, as the one best suited to describe the town in attracting new friends to Manchester, was written by Malcolm Mollan, editorial writer on The Herald. To Mr. Mollan goes the $25.00 offered by the Chamber of Commerce for the best slogan submitted. The contest closed yesterday morning at ten o’clock.
 

Over 600 slogans were entered in the contest. A special slogan committee waded through the big pile of entries last night and finally eliminated until 75 were left. These 75 were presented to the entire Civic Progress Committee in meeting today and the winning slogan selected on the basis of points.
 

Mr. Mollan’s entry–“A City of Village Charm” was away out in front when the point counts were totaled. Incidentally, it was the only slogan entered in the contest by Mr. Mollan. He took but little time in writing it and maintained after he had the inspiration that he wouldn’t try to find another since he was satisfied with that one.
 

After it had been learned at The Herald that Mr. Mollan was the winner the entire staff tried in vain to find from him how he would spend the 25 bucks. Hungry reporters suggested a big feed but the genial editorial writer was deaf to suggestion.
 

But honors at The Herald didn’t fall on Mr. Mollan’s shoulders alone today. Two other staff members were bearing laurels.
 

Erik Modean, who lends his literary light to the sports page usually, picked up the New York Daily Mirror today to find that an original short story he submitted had been accepted. It is a Christmas story and is the second short story the sports editor has seen under his name in the Mirror.
 

The other staff man whose shoulders are broad today is Will Asimus of the telegraph desk. Bill crashed F.P.A.’s “Conning Tower” column in the New York Herald-Tribune today under the pen name of Thorne Ried Ryder with two typical Asimus wisecracks.
 

It was a big day for Herald men, but none of them seemed to bother about fame–'tis such a trifling thing to gentlemen of the press.

 

This vintage Manchester Herald article courtesy of The Manchester Historical Society, which has archives that include many of the old Herald newspapers, photos, and microfilm. Film-readers and printers are available at the Mary Cheney Library.

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